Управление на промените в туристическите организации чрез промяна на нагласите на служителите
Change Management in Tourism Companies through Changing Employee Attitudes

Summary/Abstract: The present study explores the process of negative attitudes toward organizational changes in tourism companies. The aim of this paper is to reveal the opportunities for changing employee attitudes from negative to positive ones in order to improve the success of the change management in tourism companies. We presume that through positive leadership and soft skills negative job attitudes can be transformed into positive ones and help the changing processes. On this ground, the need of organizational changes is revealed. Outshaped are the main characteristics and the psychological aspects of organizational changes in tourism companies and why their neglecting appears to be the main reason for changes failure. Positive leadership and soft skills are suggested as successful approach to negative job attitudes transformation into positive ones aiming to guarantee the success of organizational changes in tourism companies.

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