ENGLISH FOR SPECIFIC PURPOSES - BASIC TERMINOLOGY IN ADVERTISING Cover Image

ENGLISH FOR SPECIFIC PURPOSES - BASIC TERMINOLOGY IN ADVERTISING
ENGLISH FOR SPECIFIC PURPOSES - BASIC TERMINOLOGY IN ADVERTISING

Author(s): Manuela Florentina Gordean
Subject(s): Economy
Published by: Editura Eurostampa
Keywords: English; basic terminology; advertising; students

Summary/Abstract: his paper provides a short list of some of the most common words and phrases in advertising, the key language in the field, along with their meanings and a summarized explanation. In some of the cases, they come with their abbreviations, their Romanian translation and, of course, some practical examples for the students.

  • Issue Year: XVIII/2012
  • Issue No: Suppl.
  • Page Range: 394-398
  • Page Count: 5
  • Language: English
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