ENGLISH FOR SPECIFIC PURPOSES - BASIC TERMINOLOGY IN ADVERTISING
ENGLISH FOR SPECIFIC PURPOSES - BASIC TERMINOLOGY IN ADVERTISING
Author(s): Manuela Florentina GordeanSubject(s): Economy
Published by: Editura Eurostampa
Keywords: English; basic terminology; advertising; students
Summary/Abstract: his paper provides a short list of some of the most common words and phrases in advertising, the key language in the field, along with their meanings and a summarized explanation. In some of the cases, they come with their abbreviations, their Romanian translation and, of course, some practical examples for the students.
Journal: Anale. Seria Ştiinţe Economice. Timişoara
- Issue Year: XVIII/2012
- Issue No: Suppl.
- Page Range: 394-398
- Page Count: 5
- Language: English