Methods and Techniques for Franchise Appraisal
Methods and Techniques for Franchise Appraisal
Author(s): Cristian Silviu BănacuSubject(s): Business Economy / Management, International relations/trade, Methodology and research technology, Economic development, Commercial Law
Published by: EDITURA ASE
Keywords: Franchise system; licensing system; methods; techniques;
Summary/Abstract: Franchise system is as old as the mark. In fact, the word franchise was known from the Middle Ages signified both in English and French to grant a privilege, a license or exemption. The term has acquired meaning today in 1840 when beer manufacturers in Germany to increase sales you have set up a licensing system that beer distributors, food retailers, restaurant owners receive the right to sell exclusively the beverages. Industrial production machine system has been perfected in 1851 by the company that manufactured the famous Singer Sewing Machines Singer sewing machines. […]
Journal: Revista de Management Comparat Internațional
- Issue Year: 10/2009
- Issue No: S1
- Page Range: 573-576
- Page Count: 4
- Language: English
