Komunikacja ze społeczeństwem w obszarze bezpieczeństwa publicznego
Communication with society in the field of public safety

Summary/Abstract: Organizations whose main activity is public safety should in their strategy care about their surroundings, relations with surroundings, because in this field building the image of the organization and its reputation as well as relations with the society influence the ultimate shape of these organizations in the public safety field. Studying this field we should pay attention to issues associated with PR, marketing and the analysis of the information from the media, which have impact on shaping the image of organizations dealing with the public safety and social attitudes.

• Details
• Contents