Program kulturalny polskiej prezydencji: strategia a rzeczywistość
The Cultural Program of the Polish Presidency: Strategy and Reality

Summary/Abstract: One of the elements of each presidency of the EU Council is a cultural program. The country which holds the presidency can influence the foreign public and political decision-makers by presenting its cultural heritage and organizing artistic events. Instruments of public and cultural diplomacy are helpful in shaping positive attitudes towards the country, its citizens and sometimes even its foreign policy. The cultural program of the Polish presidency comprised two elements: the domestic and the foreign one. Its object was to promote Poland in Europe and the world, and the European Union in Poland. It was implemented with unprecedented flourish, including 1400 events and projects both in Poland and abroad. The article attempts to sum up the cultural program and its goals: both the overriding ones and the particular ones. A considerable difficulty in making a final assessment is the lack of instruments that would allow a qualitative evaluation of the program as well as its current and possible future effects and outcomes.

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