Zu Typen und Funktionen von Bildern in der Regenbogenpresse
On the Types and Functions of Images in Glossy Magazines

Summary/Abstract: An extraordinary role is assigned to images not only in everyday communication, but also in media texts. The focus of this article is on selected types of images and their relationships with texts. The corpus of the study is comprised of press texts from selected glossy magazines. The starting point is an argument that images as forms of communication are in a certain sense more unambiguous and more convenient in some situations and have greater information-persuasive and visual potential than texts. Starting from this assumption, the article attempts to analyze glossy magazines in regard of presence and usage of images.

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