Impact on Research Visibility Using Structured Data and Social Media Integration
Impact on Research Visibility Using Structured Data and Social Media Integration
Author(s): Nikolay Kasakliev, Elena Somova, Margarita GochevaSubject(s): Social Sciences, Economy, Education, School education, Vocational Education, Adult Education, Higher Education , History of Education, ICT Information and Communications Technologies
Published by: Национално издателство за образование и наука „Аз-буки“
Keywords: structured data; scientific publishing; metadata schemas; academic publishing systems; social media integration
Summary/Abstract: The paper presents a study on applicability of structured data(metadata) in increasing of scientific articles’ visibility, published on the Web. The usage of structured data in the description of the scientific content is discussed. The brief analyses of the used approaches for scientific publishing and some academic publishing systems are presented. The special attention is given to the metadata schemas (Metadata Object Description Schema, Dublin Core Metadata Element Set and Schema.org) used successfully for the publishing purposes. The appropriate integration of the information on scientific articles within social media (with OpenGraph and Twitter Card tags) is also examined.
Journal: Математика и информатика
- Issue Year: 63/2020
- Issue No: 2
- Page Range: 192-201
- Page Count: 9
- Language: English
- Content File-PDF
