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Corporate social responsibility in relation to employees

Summary/Abstract: Purpose The aim of the paper is to present the concept of corporate social responsibility and the directions of its evolution as analyzed from the viewpoint of employees. Methodology The paper discusses, in the light of the empirical research presenting CSR efforts aimed at employees, the results of the research in this area presented during the conference “Time for growth. Man and business in a civil society”. The research study employed a questionnaire survey and panel discussions. The findings enabled the identification of the most common CSR practices addressing employees. An attempt was also made to compare and contrast the inputs and effects of various initiatives and efforts undertaken by enterprises. Findings/originality As a result of the study it was concluded, on the one hand, that the topic of corporate social responsibility, despite being regarded as very important, still requires further exploration and, on the other hand, that initiatives targeted at employees are a rarity. This suggests that there is a need for dissemination of knowledge on corporate social responsibility with an emphasis on the relationship between consistency with CSR objectives and the market success of a company. It also implies that companies should not refrain from undertaking various CSR initiatives and efforts, especially those aimed at employees.

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