ЕФЕКТИВНАТА ДИГИТАЛИЗАЦИЯ НА БИЗНЕСА И УВЕЛИЧАВАНЕ НА КОНКУРЕНТОСПОСОБНОСТТА
EFFECTIVE DIGITALIZATION OF BUSINESS AND INCREASING COMPETITIVENESS

Summary/Abstract: The use of digitalization is a necessity for any company that wants to be profitable, increase its profits and maintain its market position. The digital transformation allows for increased sales by understanding customer needs and reaching more and more potential customers, optimizing internal processes, effectively reducing costs by reducing manual labor and replacing it with automated tasks and last but not least, staff satisfaction.

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