Ikonifizierung und Ästhetisierung der Schriftzeichen
Ikonifizierung und Ästhetisierung der Schriftzeichen

Summary/Abstract: The use of language in social reality reveals that linguistic expressions in their material manifestation are typically accompanied by other modalities, by elements of different nature, such as pictures. Linguistic research has recently emphasized language materiality, the surface level of linguistic phenomena and their aesthetic quality. This article demonstrates the special relations between text and picture, consisting in iconification and aestheticization of writing. Both the script and graphic elements fill the visual field, building blends and metamorphoses.

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