DOES THE PERSPECTIVE OF POTENTIAL TOURISTS ON HALAL TOURISM CHANGE DEPENDING ON THE RELIGIOUSNESS LEVEL? Cover Image

POTANSİYEL TURİSTLERİN HELAL TURİZME BAKIŞ AÇISI DİNDARLIK DÜZEYİNE GÖRE DEĞİŞİR Mİ ?
DOES THE PERSPECTIVE OF POTENTIAL TOURISTS ON HALAL TOURISM CHANGE DEPENDING ON THE RELIGIOUSNESS LEVEL?

Author(s): Said Kıngır, Ayhan Karakaş, Nilüfer Şahin Tezcan
Subject(s): Business Economy / Management, Islam studies, Marketing / Advertising, Tourism
Published by: Bartın Üniversitesi, Sosyal Bilimler Enstitüsü
Keywords: Halal Tourism; Level of Religiousness; People of Trabzon;

Summary/Abstract: Nowadays, halal tourism is the subject to many studies. This study approaches to the relationship between the perspective of people living in Trabzon Province on halal tourism and their level of religiousness. It aims to present the information regarding the public's level of religiousness and their perspective on halal tourism. The questionnaire form, which was prepared in line with these purposes, was filled by the participants residing in Trabzon. The study is a quantitative study. The sampling method was preferred for the selection of the people to represent the sample universe. Frequency analyses, percentage analyses and correlation analysis were applied to the data obtained. It was found that 45,4% of the participants did not have any knowledge about halal tourism. Only 7,4% of the participants were found to have visited halal facilities before. In the study, a statistically significant and positive relationship was found between the level of religiosity and the perspective of halal hotels. Various suggestions were presented for the related parties as a result of the research.

  • Issue Year: 6/2021
  • Issue No: 1
  • Page Range: 152-168
  • Page Count: 17
  • Language: Turkish