Rozwiązania zintegrowane w modelach biznesowych
Solution-based business models
Author(s): Włodzimierz RudnySubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: integrated solutions; after sales services; business model
Summary/Abstract: Business models of industrial goods companies are continuously evolving to include in the value proposal to the customer not only standard maintenance services but also comprehensive life-cycle extended support to the business process of a customer. Firms providing such an offer usually fall into one of two categories: system sellers or system integrators. Delivery of solution-specific offer requires extensive involvement of the prospective customer.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2013
- Issue No: 305
- Page Range: 653-662
- Page Count: 10
- Language: Polish