ARTIFICIAL INTELLIGENCE BASED MODEL IN THE PROVISION OF FINANCIAL SERVICES
ARTIFICIAL INTELLIGENCE BASED MODEL IN THE PROVISION OF FINANCIAL SERVICES

Summary/Abstract: The application of Artificial Intelligence (AI) technology is changing the way of provision of financial services disrupting the entire financial industry. The main aim of the paper is to create a model that will make the influence of AI technology in the provision of financial services visible. The proposed model suggests AI technology as an engine of getting insight into the available archive, current and real-time data of the micro and macro-economic environment. It will help the financial institutions and investors to enhance the understanding and prediction of making stock investment decisions in the highly dynamic internal and external business environment.

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