Responsabilitatea socială corporatistă şi dezvoltarea durabilă: unele consideraţii teoretice
Corporate Social Responsibility and the Sustainable Development: Some Theoretical Considerations
Author(s): Veronica Ioana IlieşSubject(s): Economy
Published by: Alma Mater & Universitatea »Babes Bolyai« Cluj - Facultatea de St. Economice si Gestiunea Afacerilor
Keywords: corporate social responsibility (CSR); sustainable development, stakeholder; “tripel bottom line”; management strategy
Summary/Abstract: Corporate social responsibility (CSR) and sustainable development are today important elements in companie`s developing strategy. The implication in environmental and comunity activities and issues help companies to become a good neighbour. Advocating for sustainable development and CSR companies gain trust and fi delity from all stakeholder. Also they ensure a good life for future generations. This study analizes and exposes some of the theoretical aspects off erd by the literature about the way CSR and sustainable development are seen today
Journal: Revista de Studii şi Cercetări Economice Virgil Madgearu
- Issue Year: 2010
- Issue No: 02
- Page Range: 91-106
- Page Count: 16
- Language: Romanian