CHANGE MANAGEMENT AS AN INSTRUMENT IN IMPROVING CRISIS SUSTAINABILITY OF ORGANISATIONS IN THE INFORMATION AND COMMUNICATIONS TECHNOLOGY SECTOR: THE CASE OF BULGARIA
CHANGE MANAGEMENT AS AN INSTRUMENT IN IMPROVING CRISIS SUSTAINABILITY OF ORGANISATIONS IN THE INFORMATION AND COMMUNICATIONS TECHNOLOGY SECTOR: THE CASE OF BULGARIA

Summary/Abstract: The paper presents the results of an empirical survey conducted in the ICT sector in Bulgaria. An effective change management model was developed which also aims to improve the organisations’ crisis sustainability. The model allows to classify organisations in the following 4 groups according to their position in the "Change management competencies" – "Using change to improve crisis sustainability" matrix: availability of change management competencies - active use of change in order to improve crisis sustainability (square 1), inefficient response to change – insufficient use of change to improve crisis sustainability (square 2), dependency when managing change – active use of change to improve crisis sustainability (square 3) and inability to manage change – inactive use of change to improve crisis sustainability (square 4). This makes it possible to conduct well-founded evaluation related to the efficiency of the activities in the field of change management and to formulate well-grounded recommendations for improving the crisis sustainability of the organisations.

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