Tożsamość a proces komunikowania tożsamości
Identity and the Process of Identity Communication

Author(s): Anna Adamus-Matuszyńska
Subject(s): Language and Literature Studies, Media studies
Published by: Wydawnictwo Uniwersytetu Śląskiego
Summary/Abstract: The presented article tries to analyse processes of building and communicating identityin the time of media transformation. The examination is based on the case of regionalpromotion. The main objective of the paper is to answer the following questions:1. How does mass communication and social media affect the process of identity building?2. How is it possible to communicate an identity? Is a man, an organisation or a communityable to manage of the communication building process?The analysis is based on literature and the scrutiny of Silesia Voivodship image buildingprocess.

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