Google Advertising in Internet as an Optimization Tool for Search Machines Cover Image

Google рекламите в интернет като инструмент на оптимизацията за търсещите машини
Google Advertising in Internet as an Optimization Tool for Search Machines

Author(s): Viktoria Lozeva
Subject(s): Marketing / Advertising
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: Marketing; Internet; Paid Advertisement; Search Engine Optimization
Summary/Abstract: At times of constant digitalization, business is facing several questions: how to upmost successful extent present itself to the world? How to increase its income? And are the paid internet advertisements the best way to promote itself on the market?