Persuasion, narration et discours écologique
Persuading, narrating and the ecological discourse

Author(s): Krzysztof Bogacki
Subject(s): Theoretical Linguistics, Applied Linguistics
Published by: Wydawnictwa Uniwersytetu Warszawskiego
Keywords: persuasive texts; descriptive texts; discursive operations; nonlinguistic elements in persuasive texts
Summary/Abstract: This article examines the mechanisms involved in persuasive and descriptive texts found in the French press and on the Internet. We distinguish three levels of discursive operations: logos, ethos and pathos. Using two corpora, one containing persuasive texts dealing with global warming and the other consisting of descriptive texts, we examine the proportions of elements belonging to each of the three levels, showing that there frequently is no balance between them. In persuasive texts, the linguistic elements located at the level of logos are neglected at the expense of non-linguistic elements appealing to the predominant pathos.

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