VYUŽITIE GEOCACHINGU V ROZVOJI CESTOVNÉHO RUCHU NA ÚZEMÍ HORNÉHO LIPTOVA
USE OF THE GEOCACHING FOR THE TOURISM DEVELOPMENT IN HORNÝ LIPTOV REGION

Author(s): Gréta Vrbičanová, Matej Močko, Dominika Kaisová
Subject(s): Regional Geography, Tourism
Published by: Masarykova univerzita nakladatelství
Keywords: geocaching; tourism; distance accessibility; geographic information system;
Summary/Abstract: The technology development brings innovations in the tourism planning, marketing and strategy, also creates conditions for the emergence of innovative Global Positioning System (GPS) games, that influence tourism, for example geocaching. The aim of this article is through the use of Geographic Information Systems (GIS) and GRASS analyze the availability of caches (the main points of geocaching) in the selected area of Horný Liptov region. These points (caches) are hidden in tourist attractive places, which are due to geocaching "re-discovered" and create incentives for the further development of tourism in municipalities / regions. Based on our approach, we identified ten sites with the greatest potential for eco-tourism development or for building tourist infrastructure (sightseeing, benches, instructional walkways and information boards). Our approach can lead to the dissemination of awareness of the need for nature conservation or cultural heritage, as well as to the expansion of catering/accommodation facilities in municipalities which can support the local and regional economy.

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