Multiple-Criteria Approach for Serbian Tourism Products Assessment
Multiple-Criteria Approach for Serbian Tourism Products Assessment

Author(s): Gabrijela Popović, Miodrag Brzaković, Darjan Karabašević, Srđan Novaković, Pavle Brzaković
Subject(s): Social Sciences, Economy
Published by: Udruženje ekonomista i menadžera Balkana
Summary/Abstract: The main intention of this paper is to emphasize the crucial tourism products that will contribute to the tourism development of the Republic of Serbia. With that aim, the Multiple-Criteria Decision-Making – MCDM approach is proposed based on the PIvot Pairwise RElative Criteria Importance Assessment – PIPRECIA and the Simple Weighted Sum Product – WISP methods. PIPRECIA method is applied for defning the criteria weights, while the WISP method is used for ranking the considered tourism products. The fnal results are reliable and the tourism product City break is emphasized as the one with the greatest potential.

• Details
• Contents