MANAGING AND ORGANISING THE COVID-19 EFFECT ON ONLINE SHOPPING BEHAVIOR Cover Image

MANAGING AND ORGANISING THE COVID-19 EFFECT ON ONLINE SHOPPING BEHAVIOR
MANAGING AND ORGANISING THE COVID-19 EFFECT ON ONLINE SHOPPING BEHAVIOR

Author(s): Aleksandra Andreska Sarevska, Sanja Pavlova
Subject(s): Social Sciences, Economy
Published by: Udruženje ekonomista i menadžera Balkana
Summary/Abstract: These days, we are all exposed to unusual conditions due to the Coronavirus pandemic COVID-19, which exposes to unpleasant circumstances our families, friends, and also our business activities. According to this fact, it will probably increase the online shopping, because the people are spinning to the e-commerce to buy the things which in normal conditions would buy personally. The paper aims to find out how the COVID-19 pandemic has influenced on the growth of online shopping and electronic commerce, such as managing the new way of living. The authors in this paper use the methods of synthesis, comparison, time series analysis and use data from the Association of e-commerce of the Republic of North Macedonia. The authors concluded that the COVID-19 pandemic has changed the habits of the domestic buyers, who redirected the big part of the online shopping from foreign countries to domestic e-shops.

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