Strategie firm w obliczu sankcji nałożonych na Rosję
Strategic responses of companies suffering from sanctions imposed on Russia

Author(s): Beata Stępień, Szymon Truskolaski
Subject(s): Economy, National Economy, Supranational / Global Economy, Business Economy / Management, Micro-Economics, Economic policy, International relations/trade, Security and defense, Sociology of the arts, business, education, Economic development, Law on Economics, Inter-Ethnic Relations, EU-Accession / EU-DEvelopment, Business Ethics, Globalization, Socio-Economic Research, EU-Legislation, Geopolitics, Commercial Law
Published by: Wydawnictwo Uniwersytetu Ekonomicznego w Poznaniu
Keywords: sankcje gospodarcze;eyka biznesu;wojna w Ukrainie;Unia Europejska;
Summary/Abstract: Purpose: In this chapter, we analyse how companies responded to sanctions imposed on Russia after its invasion of Ukraine. We examine the impact of selected external (public-legal pressure, the size of sanctions and crisis caused by the war) and internal factors (strategic agility, code of ethics and sustainable conduct) on the degree of compliance with sanctions and the type of adaptation strategies adopted. Design/methodology/approach: The objects of the study are medium-sized companies from countries that have imposed sanctions (here, Poland, Germany and the US). The results come from an electronic questionnaire survey conducted in 2023 among 610 medium-sized companies operating in industries directly or indirectly affected by trade restrictions. Findings: The company’s code of ethics and the perceived severity of the crisis have the greatest impacton the approach to sanctions and respective adaptation strategies. At the same time, external and internal pressure affect companies in opposite directions, with consequences for their adaptation strategies.

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