Климатични промени и българския бизнес – отговор и предизвикателства
Climate Change and Bulgarian Business - Response and Challenges
Author(s): Ilina Mutafchieva
Subject(s): Economy, National Economy, Energy and Environmental Studies, Human Resources in Economy, Socio-Economic Research
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: climate change; bulgarian companies; attitudes; young people
Summary/Abstract: The paper „Climate Change and Bulgarian Business – Responses and Challenges“ examines the interaction between climate change and the attitudes of consumers that drive business in Bulgaria and the European Union as a whole. It explores the attitudes of consumers aged 15-35 towards companies‘ policies to combat climate change and compares their engagement with companies‘ actions and outlines potential solutions for businesses to remain competitive. The research methodology includes a survey of 314 respondents and a review of available information related to actions , The results presented are part of a broader study related to the author‘s dissertation and present the attitudes of young people towards climate change and the response of companies in Bulgaria. Recommendations for business are presented, such as the need for better cooperation with the NGO sector and stakeholders, concrete and clear communication of actions by companies related to the fight against climate change, etc.
Book: Членството на България в Европейския съюз: шестнадесет години по-късно
- Page Range: 42-49
- Page Count: 8
- Publication Year: 2024
- Language: Bulgarian
- Content File-PDF