Metapersonalizacja finansów osobistych w Polsce
Metapersonalization of personal finance in Poland

Author(s): Jan Krzysztof Solarz
Subject(s): Economy, Micro-Economics, Social development, Sociology of the arts, business, education, Economic development, Socio-Economic Research
Published by: Wydawnictwo Uniwersytetu Ekonomicznego w Poznaniu
Keywords: socjalizacja finansowa;finanse osobiste;finanse sytuacyjne;
Summary/Abstract: Purpose: The purpose of this chapter is to propose conceptual framework of personalisation in digital finance. Methodology: The author uses a comparative study of universalism and particularism in personal finance in Poland. Findings: The main factors of the generational difference are technology and financial innovation. They support particularism and critical experience. Studying personal finance through a generational lens is a highly insightful approach in Poland. Social media and big data enable practical use of metapersonalisation in personal finance in Poland.

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