THE IMPACT OF ICT ON HOTEL OPERATIONS: CASE OF HOTELS IN BOSNIA AND HERZEGOVINA
THE IMPACT OF ICT ON HOTEL OPERATIONS: CASE OF HOTELS IN BOSNIA AND HERZEGOVINA

Author(s): Sabina Đonlagić Alibegović, Amila Karalić
Subject(s): Business Economy / Management, Tourism
Published by: Udruženje ekonomista i menadžera Balkana
Keywords: tourism; hotels; ICT; organizational changes; business operations.
Summary/Abstract: Technological development and ICT have been recognized as one of the main factors of changes in business and enterprise management. The impact of ICT in tourism has been recognised as one of the main drivers changes in the past several years. This chapters seeks to provide insight into influence of ICT on tourism and impact of ICT utilization on operations in hotels. The chapter is based on research which has been conducted among hotels and hotel managers in Bosnia and Herzegovina aiming to determine the level of ICT utilization and its impact on hotel operations and performance. The results indicate that ICT has contributed to changes in behaviour of guests as well as operations in hotels and their business performance.

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