Икономическа социология 5.0 - свят, населен с демони (по К. Cейгън)
Economic Sociology 5.0 - the Demon Haunted World of C. Sagan

Author(s): Mihaela Misheva
Subject(s): Social Sciences, Economy, Supranational / Global Economy, Business Economy / Management, Sociology, Social development, Economic development, Globalization, Socio-Economic Research
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: economic sociology; algorithmic discrimination; platform economy; algorithmic exploitation; critical thinking
Summary/Abstract: In today‘s world, dominated by digital technologies, algorithmic governance, and global economic interdependencies, economic sociology faces new challenges. As Carl Sagan warns in The Demon-Haunted World, the lack o f critical thinking leads to the spread o f pseudoscientific ideas and social misconceptions, and only the scientific approach can dispel the darkness in which the demons of falsehood thrive. Similarly, economic sociology can serve as a „candle in the dark“ (Sagan, 2023), revealing the hidden mechanisms o f economic power, algorithmic control, and growing social inequalities. In this context, the concept o f Economic Sociology 5.0 emerges – an approach that builds upon previous stages o f development and integrates new forms of economic and social interaction. This article will analyze the Bulgarian perspective on economic sociology ten years ago and today, posing the question: How can economic sociology counteract the „economic demons“ o f modernity - the falsehoods o f neoliberal myths, algorithmic discrimination, and an economy based on exploitation - through a critical perspective on the future?

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