ORANGE ECONOMY
ORANGE ECONOMY

Author(s): Oscar Javier Zambrano Valdivieso
Subject(s): Economy
Published by: Бургаски свободен университет
Keywords: Development-Society- Orange economy - Policies IDB-Creativity-Innovation
Summary/Abstract: The creative economy, known as the Orange economy, represents an enormous wealth based on talent, intellectual property, connectivity and of course, the cultural heritage of our region [1]. Orange economy, according to the IDB, is defined by the area in which combines three essential elements: first, the raw material comes from creativity, the arts and culture; second, has a close relationship with intellectual property rights, and third, is a direct function of a chain of creative value. This ability to view oriented productivity in reference to human, social and cultural aspect economy becomes analysis an infinite opportunity in the economic development of Santander

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