Блокчейн технологията и умните договори в ритейлинга
Blokchain and Smart Contracts in Retailing

Author(s): Violeta Dimitrova, Milka Semova
Subject(s): Economy
Published by: Икономически университет - Варна
Keywords: retailing; blockchain; smart contracts; supply chain; trust
Summary/Abstract: Internet and the development of new communication technologies are the basis for the accelerated evolution of our business ecoenvironment, the nature of the exchange and the relationships among market participants. This paper looks at opportunities and challenges for businesses, and particularly the retail busi-ness, to place blockchain technology and smart contracts in the retail supply chain. The authors' own research findings on trust in blockchain technology are summarized.

• Details
• Contents