Sustainability, sustainable development and corporate social responsibility
Sustainability, sustainable development and corporate social responsibility

Author(s): Barbara Borusiak
Subject(s): Politics, Economy, Business Economy / Management, Energy and Environmental Studies, Economic policy, Environmental and Energy policy, Management and complex organizations, Economic development, Environmental interactions, Marketing / Advertising, Human Resources in Economy, Business Ethics, Globalization
Published by: Wydawnictwo Uniwersytetu Ekonomicznego w Poznaniu
Keywords: Corporate Social Responsability (CSR);economic sustainability;environmental sustainability;social sustainability;sustainable development;
Summary/Abstract: The aim of current chapter is to present the genesis of 2 related phenomena: the sustainability and sustainable development concept, as well as the range of definitions in order to suggest a definition that can be applied in the whole e-book. The other objective is to present the Corporate Social Responsibility concept which, nowadays, is recognised as the process through which business contributes to sustainable development implementation. It was highlighted, however, that in the current situation, sustainable development may be achieved by new types of businesses built on the principles of saving resources (by recycling or reuse). For traditional businesses, based on non-renewable resources, CSR leading to sustainable development is a real challenge as it requires re-shaping business models.

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