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The correlation, mutual influence and interdependence of the most important elements of human potential and the HIGHER SPIRITUAL beginning of a person are considered. The value and role of human potential in achieving the UN sustainable development goals. The potential of Human and the prospects for its use in mastering the achievements of INDUSTRY 4.0.
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The need for distance learning has been imperatively imposed by the dynamic changes in all fields of activity in recent years. This fact is reflected in national reform programs and the numerous initiatives taken to develop cooperation between research organizations and business. Bringing the world to the raging pandemic has emerged requires a new reading and rethinking of distance learning opportunities.
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The quarantine situation that was created on a global scale in the spring of 2020 posed important questions to the practice of psychotherapy, while at the same time catalyzing the ever wider application in an online format.
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Differentiated teaching is relevant again after many years of oblivion in education. What stands out here is not so much the practice of working in mixed age classes, but in a digital classroom with students with diverse composition in terms of opportunities and deficits. The article offers a modern view for conducting an integrated lesson - on the one hand with the traditional tools of the textbook and the lesson content, on the other - transferred to the online environment.
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The article addresses the problem of the impending changes in the roles played by the professionals in assisting professions in a modern society, such as: psychologists, career counselors, social workers and teachers. The changes in the professional roles are clarified in terms of the communication, which is realized between the participants in the process of training and consulting. Professionals are expected to transform their understanding of their involvement in this process: from sources of information previously to become a greater degree change inspirers and designers of learning resources. Some of the factors that cause such a transformation are commented on, such as: the digitalization of the learning and work environment, the rapid introduction of new technologies and the change in the patterns of communication between the representatives of diverse generations.
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The report presents a pilot adaptation of a questionnaire for the self-concept clarity measurement (Self-concept clarity scale, Campbell et al. 1996) for working in Bulgarian conditions. The data received from 222 respondents were processed. The conducted exploratory factor analysis showed the presence of two subscales of the questionnaire, which completely cover the content of the concept of the self-concept clarity. The scale has a very high internal consistency. The proof of its construct validity is the obtained significant positive correlation with the overall self-esteem. Statistical procedures prove the reliability and validity of the adapted scale for the self-concept clarity measuring.
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The main purpose of this article is to examine how Industry 4.0 could be used to ameliorate the sustainable development. Sustainable development has been analyzed in order to identify obstacles in reporting at an organizational level. The pivotal characteristics of Industry 4.0, which imply more accurate and qualitative real time reporting of sustainable development, have been observed.
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Today, supplementary health insurance in Bulgaria is a business that meets a painful and acute need for adequate medical care. It does not exempt citizens from payment of the compulsory contribution, which is charged and deducted from the monthly labor income in favor of the health fund in Bulgaria. Its users` motivation is related to the desire to have free access to the most preferred doctors, to save queues in outpatient clinics, not to depend on medical directions, and to reduce the cost of medicines in some cases. This affordable opportunity encourages the use of medical care. The supplementary health insurance in Bulgaria and second pillar of our health insurance system is entrusted to health insurance. Health insurance is a safe, flexible and increasingly preferred way of securing people in future unpleasant health situations. They provide financial security for the provision of health services that are not subject to compulsory health insurance.
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The main goal of the report is to show the impact of Data Analytics in the field of educational space. An approach for automatic analysis of documents used by students in the learning process is proposed. By extracting meaningful words, the analyzed documents are defined as related or unrelated to the subject area of study. The algorithm is based on domain ontologies and the creation of classifiers using the Naive Bayes, Random Forest and Logistic regression tools of the Orange Data Mining system. The processing of the obtained data will lead to the study of the basic behavioral patterns and trеnds that characterize successful learning.
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The object of production in the enterprise are electrical installations for cars of FORD TRANSIDE. The factory produces automotive cable systems and battery cables for cars, vans and trucks.
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Digital technologies and the opportunities they create are the driving force for success in an increasingly digital future. This applies to both companies and national economies. In the Urban Transport System, these technologies are suitable for an automated ticket system, for intelligent traffic light management, giving priority to public transport vehicles, information stops, etc.
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Social capital refers to norms and various networks that enable cooperation. Socially responsible activities within the framework of the trust and mutual relationship firms establish with their stakeholders provide strategic benefits to the business, environment, and society. Among these, it is theoretically and empirically demonstrated that social capital could contribute to the financial resilience of companies in turmoil periods. Accordingly, social capital can contribute to financial resilience by acting as a protective shield for companies in times of crisis and uncertainty. This study examines this relationship by focusing on existing social capital and financial resilience research in the literature and reveals the role of the concept of social responsibility in financial sustainability. Although some studies suggest no relationship between the two concepts, most of the studies document the effects of social capital on financial resilience in certain conditions. This study also provides the conflicting results in the literature, discusses possible reasons, and presents an overall view and suggestions for future studies to reach a consensus.
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When marketing is evaluated as a science, although it appears as a very young science whose history is not very old, in fact, marketing activities have a history as long as the existence of humanity. For this reason, it is necessary to evaluate the marketing science from different aspects in the process of existence and reaching its foundation. If these conditions are successful, marketing science will become more understandable and acceptable to other sciences. The aim of this study is to reveal the interactions between sociology, which is one of the oldest social sciences, and marketing sciences, which is considered a very young science. Marketing, which is accepted as an applied social science, benefits greatly from the studies and outputs of sociology, which is accepted as a basic social science at a high rate. The interaction between the two sciences extends to the scope, theories, methods and techniques of marketing science. Therefore, we can say that the synthesis that marketing science tries to reveal, the contributions of sociology to marketing science and the sociological dimension of the consumption phenomenon constitute the basis of the thought that the study tries to explain.
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Contrary to popular belief, the development of social theory is not a series of hollow-plate hypotheses that have nothing to do with reality. Social theories, on the other hand, are a collection of perspectives that, from the very beginning, address the social reality that has been experienced, provide for the purpose of understanding and explaining social phenomena, and occasionally support one another. Social phenomena such urbanization, mass society, consumerism, alienation, and discrimination are concepts that clarify the social reality in which we live rather than hollow abstractions. As a consequence, contrary common belief, social theories that attempt to make sense of social reality through these concepts are not just hollow ideas. After the Industrial Revolution, sociology developed as a component of modernization, even being referred to as the "science of modernity (new)," and addressed the society in which the masses/crowd existed. Individuals/crowds relocated to cities as a result of industrialization are considered to form a mass in an isolated manner, similar to how atom components create mass. Developments in communication tools have turned the head of the modern man unprecedentedly, the assumption that these technologies are efficient in influencing the masses prepared the birth of Mass Communication Research as a distinct discipline. Instead of presenting a narrative of fragmented Communication Theories to models by decomposing from Sociology, this article aims to reestablish the association among Communication Research and Sociology. The study, encompassed the Chicago School's approaches to the notion of communication and communication tools, which permitted the establishment of Sociology as a discipline, and it also included the Chicago School's Communication research. In addition, the article featured the Communication Research of the Chicago School Sociologists, who were mentioned in the mass media research with this period, as the period under study was also called the period of strong effects in the history of Communication Studies.
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The purpose of this article is to classify misrepresentations in big data. There are three major sources of misrepresentations: Unintentional misrepresentations by surveilling governments and corporations (we call them as ‘the twin big brothers’) such as recording errors and sampling biases, Intentional misrepresentations by the twin big brothers such as distortions and manipulations, Intentional self-misrepresentations by data producers (i.e. internet users, consumers and citizens) such as faking data to protect oneself from harms to be inflicted by the health system or to protect right to privacy. This is a critical thought paper. Thus the methodology consists of philosophical discussions. The analyses in this article bring forth a new way to classify misrepresentations in big data, the notion of twin big brothers, the proposal to develop a new research area, datagraphy, and the notion of omniresistance. Against the big data optimists, this article clearly shows that the big data are corrupt from the very beginning due to the conditions set by surveillance capitalism. This article brings forth new concepts and conceptualizations with regard to big data. It is expected that it will move other researchers to reflect on and develop further the new ideas presented in this work.
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This article seeks to map the situation of the Corona epidemic in Israel and how it was dealt with in nursing homes for elderly people. As part of the study, a comprehensive analysis of data and analysis of publications by various official and semi-official Israeli institutions was conducted about the situation of elderlies in nursing homes during the First and Second Waves of the pandemic. What is known is that the percentage of those infected in inpatient care institutions, institutions for the mentally debilitated and in nursing homes of the Ministry of Welfare is roughly 5 times higher in comparison to the percentage of the elderlies who became infected in the community. However, the increase in infection in these institutions in the second wave is somewhat lower in comparison to the increase in infection in the community. In contrast, the percentage of those infected in sheltered housing and in housing clusters for the elderly of the Ministries of Housing and Absorption is similar to the percentage of infection of the elderly in the community.
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The aim of this article is to present the issue of the potential of social media platforms such as Instagram or Facebook in the marketing activities of enterprises which use social media to promote their own products and services on Meta Business Suite advertising accounts. Brand promotion in social media plays an extremely important role nowadays - companies establish ties with customers in order to persuade interested users to buy a product or choose a specific service. For the purposes of this speech, selected advertisements were analyzed from the perspective of a call to action marketing message, encouraging recipients to take specific action via CTA buttons, also known as "calls to action". They are embedded in three ad formats: single image or video, carousel ads made of up to 10 images or videos, and ads based on instant footage. The main purpose of this work is to examine the effectiveness of call to action as a modern social media marketing tool. Therefore, referring to selected marketing issues, I will use media content analysis, content analysis and critical analysis.
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Education over the years has proven its important role in supporting business. It is a service with the highest resilience in the conditions of economic turbulence. Hedonistic and utilitarian learning are not mutually exclusive. Together, they create enriched learning that helps develop holistic and complex competencies. Professionals are motivated by the pleasure and benefits of learning, which makes them more ready to adapt to future challenges. In the 5.0 era, the success of sales professionals depends not only on their technical skills, but also on their ability to adapt and interact effectively with other people. Hedonic and utilitarian learning are innovative approaches that can support this process and enrich the educational experience of sales professionals.
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The report presents major issues related to the education in the field of economics and commerce. In today's highly dynamic, competitive and uncertain environment, universities are faced with a responsible and difficult task – to educate. Humanization is an integral part of education, and digitalization is currently the accelerator of most innovations in it. In this context, there are many challenges related to the formation of knowledge and skills mainly cognitive, including digital and socio-behavioral, necessary for personal realization.
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