HIGH-PROFILE VS LOW-PROFILE WEBSITE LOCALISATION Cover Image

HIGH-PROFILE VS LOW-PROFILE WEBSITE LOCALISATION
HIGH-PROFILE VS LOW-PROFILE WEBSITE LOCALISATION

Author(s): Cristian Lako
Subject(s): Media studies, Education and training, Computational linguistics
Published by: Editura Arhipelag XXI
Keywords: website localisation; prescriptiveness; descriptiveness; translation studies; SEO translation;

Summary/Abstract: Descriptiveness and prescriptiveness are an everyday phenomenon in our lives and they most often refer to, in simple terms, the communication process we exercise in oral or written forms; they relate to how we communicate vs. how we should communicate. This dichotomy also transcends to any type of communication, from face-to-face communication to broadcasting. Exchanging information over the Internet is, past all doubt, included.

  • Issue Year: 2018
  • Issue No: 24
  • Page Range: 157-162
  • Page Count: 6
  • Language: English
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