Covid-19- Our Best Chance to Change Universities
Covid-19- Our Best Chance to Change Universities
Author(s): Ľudmila ČábyováSubject(s): Media studies, Higher Education , Health and medicine and law, Marketing / Advertising, ICT Information and Communications Technologies
Published by: Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie
Keywords: Covid-19; crisis; Facebook; higher education; marketing communication; social media; universities;
Summary/Abstract: The authors respond to the current situation and the consequences of the COVID-19 pandemic in education. They point to areas that may be affected by the corona crisis. Effective communication is a prerequisite for overcoming the crisis in higher education conditions. The authors conducted research and present the results of the use of social media during the first month of the crisis at seven faculties that organize education in the field of media and communication studies.
Journal: Megatrendy a médiá
- Issue Year: 7/2020
- Issue No: 1
- Page Range: 276-289
- Page Count: 14
- Language: English
