The Role of Management for the Sustainability and Efficiency of Enterprises
The Role of Management for the Sustainability and Efficiency of Enterprises

Summary/Abstract: In the last two decades, digitization and the sustainability of enterprises have become a major focus in the economy. They received the strongest impetus during the pandemic situation related to Covid-19 and the current military situation between Russia and Ukraine. Sustainable development has various economic, environmental and social aspects that are the basis of prosperity on a global scale, namely the development of enterprises and the social situation of consumers. Talking about sustainable entrepreneurship, it is important to start with the sustainable individual actions of managers. From the choice of vehicles and energy sources to simple, everyday habits such as separate collection of waste and recycling - all this is part of the main goal, namely - the sustainability and efficiency of the business. The main purpose of the paper is to clarify the main role of management for the sustainability and efficiency of enterprises. The research methods used in the development are content analysis, method of analysis and synthesis, systematic and intuitive approach. The following main findings were established in the development: the important role of the manager for the management of the organization towards sustainability and the main characteristics of the modern manager; as well as challenges faced by green businesses.

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