Awareness of system strategies and their implementation
Awareness of system strategies and their implementation

Summary/Abstract: The aim of this study is to determine the recognition and awareness of systemic strategies within the realm of practical business operations at three different levels of the organizational hierarchy. Two research hypotheses have been formulated. H1: The implemented strategy will be described as systemic. H2: Employees will assert the implementation of strategies through a systemic approach. The hypotheses were tested using a questionnaire survey administered to a convenience sample of postgraduate/post-diploma working students associated with sales functions. The survey included 1,400 respondents, divided into a pre-pandemic sample of 1,050 individuals and a post-pandemic sample of 350 individuals. A combination of traditional paper questionnaires and computer-assisted telephone interviews (CATI) was used to collect responses. The analysis of the survey responses reveals that the respondents from both the 2019 and 2022 cohorts do not affirm the existence of systemic strategies within their respective organizations. Furthermore, they do not claim that these strategies are implemented from a systemic perspective.

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