Social Capital and the Competitiveness of Logistics Enterprises in the Post-pandemic Era of Society 5.0
Social Capital and the Competitiveness of Logistics Enterprises in the Post-pandemic Era of Society 5.0

Summary/Abstract: Objective: The aim of the article is to identify and determine the importance of social capitalmarkers relevant to logistics companies in the face of ecosystem challenges, as well as torecommend pro-competitive activities of the industry in the context of building a Society 5.0.The authors hypothesised that the identification of a set of social capital markers collected in the form of a model may become an instrument supporting the management of a logistics enterprisein line with the Society 5.0 trend.Research Design & Methods: In the research process, a nomothetic approach was used based onthe mixed research strategy. The qualitative approach included the method of ethnomethodologywith the analysis of available publications, reports and netographic sources. The technique ofsemantic analysis, the coexistence of terms and the publication suitability of sources were used.On the other hand, the quantitative approach was based on the diagnostic survey method with theCAWI online survey technique.Findings: The conducted research shows the need to ensure the well-being of employees and thedevelopment of their competences, especially digital ones in the context of work technologisation,implementation of innovative technological solutions in the logistics industry. Employees oflogistics companies notice that digital competences are the element that affects the efficiency oftheir work, and this again translates into the company’s competitiveness.Implications / Recommendations: The authors recommend actions by the logistics industry thatwill be aimed at increasing the share of expenditure on the development of social capital by caringfor the well-being of employees, developing their talents, competences and skills. A simplifiedmodel of the identification of social capital markers in logistics enterprises may be a helpfulmanagement instrument in this respect.Contribution: Social capital is of significant importance for the competitiveness of logisticscompanies in the post-pandemic era of Society 5.0. A high level of trust and cooperation amongemployees, suppliers, and customers can contribute to more efficient functioning of logisticscompanies. Social capital can be a key factor in enabling logistics companies to quickly adapt tochanging market conditions. Building strong relationships with business partners can bring benefitssuch as better coordination of activities, greater flexibility, and faster responses to market changes.Investing in the development of social capital can contribute to increasing the competitiveness oflogistics companies and lead to their success in the post-pandemic era of Society 5.0.

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