Interesariusze a społeczna odpowiedzialność organizacji
Stakeholders and the organization’s social responsibility

Summary/Abstract: Internal and external stakeholders play an important part in the organization’s social responsibility policy. Building the harmonious relationships with them is the key to the organization’s competitiveness and the creation of its “impeccable image”. The aim of this article is an attempt to answer the question: “How to develop positive relationships with stakeholders?”.

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