THE ROLE OF ENTREPRENEUR IN THE SUCCESS OF A BUSINESS
THE ROLE OF ENTREPRENEUR IN THE SUCCESS OF A BUSINESS
Author(s): Carmen Gabriela SecarăSubject(s): Economy
Published by: Editura Eurostampa
Keywords: entrepreneur; expertise; skills; entrepreneurial spirit; business
Summary/Abstract: To start a business involves the application of the rule AIDA: A-attraction, I - interest, D - Desire, A - Action. However, by this present article, I proposed an approach of the qualities and skills of a successful entrepreneur, showing that it is not enough to desire a thing, because one must possess many other qualities. I also pointed out the errors that can destroy a business at a certain time and how they can be avoided
Journal: Anale. Seria Ştiinţe Economice. Timişoara
- Issue Year: XVI/2010
- Issue No: 16
- Page Range: 402-407
- Page Count: 5
- Language: English