Prawo konsumenta do informacji o produkcie w sprzedaży konsumenckiej
RIGHT OF CONSUMERS TO INFORMATION IN THE CONSUMER SALES
Author(s): Krzysztof ZymonikSubject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: CONSUMER; CUSTOMER; PRODUCT; SALE
Summary/Abstract: Economic organizations, unlike consumers, have extensive knowledge of market processes. Quite often information and knowledge of consumers in this area is very shallow. This constitutes a major obstacle in making their decisions. Moreover, such a negative phe¬nomenon may base threat to their life and health. It is therefore clear that any product that has been put on the market can not remain anonymous. Consumers purchasing the goods, should receive full information about the object of purchase. Legislature of EU for many years is trying to prostect the economic interests and security of the consumer – the party side of the market. That protection, however, is strongly basic – minimal in nature and is far from perfect. Hindering are mainly scattered regulations, and not only in Poland, as well as strong market position of large retail chains. The Polish consumer continues to be poorly educated, mostly he does not know this right for information.
Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
- Issue Year: 2011
- Issue No: 151
- Page Range: 768-777
- Page Count: 10
- Language: Polish