Croatian public service amidst commercial interests,political pressure and public value
Croatian public service amidst commercial interests,political pressure and public value

Summary/Abstract: In the last 10 years the Law on Croatian Radio television has been changed three times. It is clear that the last change in 2010 has been forced under the pressure of two structures: the power – lobby of commercial television stations and political pressure. New legislation imposes, among other things, that the HRT should cut commercials' air-time and at the same time launch specialized channels with no commercials. Unclear legislation and the slow process of passing the new Law on public service was one of the reasons of the management crisis. For almost a year, Croatian Television had had a temporary management which was supposed to last just a few weeks. This situation was reflected in a drop of audience figures. Now that the new legislation is finally being implemented and new bodies elected, the Public Service is facing new challenges.

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