Management of corporate philanthropy – based on Abbot Laboratories Cover Image

Zarządzanie filantropią korporacyjną na przykładzie spółki Abbott Laboratories
Management of corporate philanthropy – based on Abbot Laboratories

Author(s): Dorota Teneta-Skwiercz
Subject(s): Economy
Published by: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Keywords: corporate philanthropy; management of philanthropy; sustainable development

Summary/Abstract: This article presents the example of Abbot Laboratories as an effective and sufficient way of management of philanthropic activities. It shows principal elements of the whole process of management of corporate philanthropy and moreover gives a definition, and attributes of strategic philanthropy, as well as introduces advantages and barriers which accompany that form of business involvement in philanthropic activities.

  • Issue Year: 2012
  • Issue No: 10
  • Page Range: 144-154
  • Page Count: 11
  • Language: Polish