Usługi wynajmu aut osobowych szansą racjonalizacji kosztów firm
Passenger car renting services as a chance for a company’s costs rationalization
Author(s): Józef PerencSubject(s): Economy
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: services; rationalization; costs; cars; car rental
Summary/Abstract: The paper presents an alternative way of company servicing by car fleet from passenger car renting companies. It is a cheaper way of ensuring transport services for SME companies, especially when the demand for cars is seasonal or periodical. This way is cheaper comparing to the car purchase or leasing. The paper considers the Fleet Center Company, which encourage car renting by means of its offer and flexible prices
Journal: Marketing i Zarządzanie
- Issue Year: 2014
- Issue No: 34
- Page Range: 173-185
- Page Count: 13
- Language: Polish