Marka towarzystw funduszy inwestycyjnych a ryzyko inwestycji na rynku kapitałowym dla inwestora indywidualnego
Brand of the investment fund companies and risk of an investment at a capital market for an individual investor

Summary/Abstract: Individual investors differ from each other in many aspects. Some of them treat investments in shares of stock as the way to diversify their budget surpluses and other ones as full-time job, which should cover their cost of living. For some investors, investment horizon refers to a period of a few or more than ten months, others invest for a time perspective of more than ten years or even a few dozen years. Despite many differences, it is common for all investors to try achieving as high rate of return as possible, and at the same time, to protect invested capital in the best possible manner. One of the methods, which ensure achieving such goal, i.e. diversification of the portfolio of investments, is compliant with Markowitz theory. The investor may diversify his investment portfolio by himself by buying suitably selected, diversified assets, or he may buy participation units of investment funds, which operations are based on investment diversification. The most often, the investor selects a particular fund based on perceived brand, which is mainly identified by historical results achieved by the fund. This article refers to problems related to risk of investments at a capital market and it presents results associated with an attempt to reduce it by purchasing participation units or portfolio of participation units of the investment funds.

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