Псевдосъбитието като феномен в българския политически PR
The Pseudo-event as a Phenomenon in Bulgarian Political PR
Author(s): Milen FilipovSubject(s): Social Sciences, Essay|Book Review |Scientific Life
Published by: Бургаски свободен университет
Keywords: pseudoevent; political PR; politics of distraction; symbolic representation; culture of scandal;
Summary/Abstract: The article presents the results of the preliminary research for the doctoral dissertation „Pseudoevent as a strategic instrument in the political public relations”. It analyzes the nature and the implementation of the pseudoevent as a strategy in the field of political PR
Journal: Съвременна хуманитаристика
- Issue Year: 2014
- Issue No: 1
- Page Range: 18-28
- Page Count: 10
- Language: Bulgarian