EKONOMIA BEHAWIORALNA – INTERDYSCYPLINARNE PODEJŚCIE DO ZACHOWAŃ EKONOMICZNYCH
BEHAVIOURAL ECONOMICS

Summary/Abstract: In the article the author presents the basic assumptions of behavioral economics, which compares of current discovery in economics with the achievements in disciplines such as psychology and sociology and gives a broader view of the issues and economic problems. Different observations and the achievements of the new approach, reflections on the rationality of human behavior and the differences between behavioral economics and mainstream economics were presenter.

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