Poziom oczekiwań i percepcji jakości usług serwisowo-naprawczych kobiet i mężczyzn w autoryzowanych serwisach samochodowych
The level of women’s and men’s expectations and perception of the quality of repair services in authorized car services
Author(s): Anna BielawaSubject(s): Economy, Gender Studies, Methodology and research technology
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: quality; services; authorized car services;
Summary/Abstract: The article is based on the results of the research, which was conducted in authorized car services. It describes the elements of Servqual method, what are the expectations and perceptions of service quality. Defined the essence of excellence and continuous monitoring the level of service quality in authorized car services. Finally presents the results of the research – the level of expectations and perceptions and service quality, separately for men and women.
Journal: Studia i Prace WNEIZ US
- Issue Year: 2015
- Issue No: 39/1
- Page Range: 127-138
- Page Count: 12
- Language: Polish