Green marketing role in waste management
Green marketing role in waste management

Summary/Abstract: This study have exploratory character, aiming to conduct an analysis of the terminology used in the ecomarketing, and the way to aproach gren- marketing and waste colection activites in Romania. Aside from ecological waste management proces and we consider the economic component of sustainable development, suported component of the legal aspects related to the subject. In other words, in this paper we intend to analyze in terms of terminology, legal and environmental policies but he most important aspects of waste management in companies in Romania. The importance of the study is on both the analysis coroborated information relating to waste colection in Romania, and the SWOT analysis performed on the present situation in Romania.

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