Destimulants for Activities Supporting Development of Employees’ Competencies at Retail Trade Enterprises
Destimulants for Activities Supporting Development of Employees’ Competencies at Retail Trade Enterprises

Summary/Abstract: Both the conceptual framework and empirical research findings of many authors indicate an important role of the human factor for creation of the broadly understood success of modern firms. These claims concern mainly the retail trade sector that by its definition bases on professional support for exchange transactions.Although retailers commonly declare that the level of qualifications is important and should be enhanced, in practice there are numerous examples of passive attitudes when one concerns support for the development of trade personnel. In the study, basing on his own research, the author verifies the scale and motives for avoiding such actions. Every second of the managers in retailing entities under research in 2014 did not take any actions supporting the development of employees’ competencies. Essential motives for such behaviour were stated as: sufficient qualifications of the persons employed, financial barrier and additionally personnel not interested in training or lack of suitable courses.

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