Henryk Mruk, Marketing. Satysfakcja klienta i rozwój przedsiębiorstwa, Wydawnictwo Naukowe PWN, Warszawa 2012
Henryk Mruk, Marketing. Client Satisfaction and Business Development, PWN Scientific Publishing House, Warsaw 2012
Author(s): Lechosław GarbarskiSubject(s): Review, Business Economy / Management, Marketing / Advertising
Published by: Instytut Badań Rynku, Konsumpcji i Koniunktur
Summary/Abstract: Book Review
Journal: Handel Wewnętrzny
- Issue Year: 2012
- Issue No: 6
- Page Range: 59-61
- Page Count: 3
- Language: Polish