Zasadność łączenia ilościowej i jakościowej analizy sieciowej w badaniach relacji w regionie turystycznym
Validity of combining quantitative and qualitative social network analysis in a research on relations in a tourist region

Summary/Abstract: The paper presents a validity of combining qualitative and quantitative social network analysis in the research on relations in a tourist region. There were presented methodological arguments for joining a quantitative and qualitative network analysis in research projects. Then there was presented a methodology of qualitative research conducted in 2008-2010 on the group of 63 entities in the area of five municipalities (Szczyrk, Wisła, Ustroń, Brenna and Istebna) creating an agreement “Beskidzka 5” and also quantitative research done in the same area in 2014 on the group of 225 interviewees. By calculating network parameters it was shown how quantitative network analysis allowed to deepen conclusions from earlier conducted qualitative analysis on cooperation in „Beskidzka 5”, and also to point at some divergences needed to be verified in further research.

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