Kreowanie wizerunku organizacji na przykładzie Spółdzielni Pszczelarskiej „Apis” w Lublinie
The Creation of the Image of an Organization on the Example of "Apis"Apiculture Cooperative in Lublin

Summary/Abstract: This paper presents the essence of creating and building an organization's image, both internally and externally. Subsequently, the selected elements of the exter- nal Cooperative of Apiculture „Apis” in Lublin were analyzed and assessed. The sum- mary highlighted the importance of the selected elements for building an organization's image on a selected example. Recommendations for future implementation have been proposed.

• Details
• Contents